Identifying treatment challenges
ICG identified clinical points in care and treatment challenges in addition to gaps in care and unmet core emotional needs. Identifying these roadblocks enabled us to come up with a long term plan.
See how ICG has delivered powerful insight at critical brand moments for our clients.
Available Booklets:
Developing a Winning Commercial Strategy for Vital Clinical Nutrition Products
Transforming patient initiatives with a refocused brand and communications strategy
Breaking Down Barriers to Making Challenging Healthcare Decisions
Insights that Changed an Industry
Innovating Customer Experience and Discovering New Sources of Revenue
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